A conventional Emerald Cut has only 46 facets. On a large stone, this results in the creation of facets that "waste" white light, thereby reducing the life of the diamond. With 111 facets, the PrinceCut^TM is designed to capture and play with light, to create optimum levels of fire and brilliance.

PHYSICAL CHARACTERISTICS AND CUTTING ISSUES

The Prince Cut is a modified emerald shape diamond and was also awarded U.S. and international patents in a baguette shape diamond. There are a total of 111 facets in the Prince Cut: 41 are on the crown and 70 are on the pavilion. The Prince Cut is available in sizes from .10 to 5 carats, colors from D to I and clarities from IF to SI2.

IdealScope Comparison

If we compare the idealscope image of The Princecut (left) to the standard commercially available Emerald cuts (right) we see that the PrinceCut has superior visual performance.

"The best performing emerald cuts have some black and a lot of red to pink evenly balanced around the diamond when viewed through an IdealScope." quote ideal-scope.com. 

PrinceCut viewed and photographed through an Idealscope	IdealScope Emerald Cut image generated by MSU Diamcalc.

MARKETS AND MARKETING
The Prince Cut is sold worldwide through authorized dealers. It has already been exhibited at all major! jewelry shows. The cut has a promotional web site  at www.princecut.com.

PRICING AND SUPPLY
Prices for the Prince Cut will range from $200 for the smallest stone up to $50,000 or more for a large diamond. It is being sold with territorial exclusivity.

WHAT BUYERS SHOULD LOOK FOR
Look for exceptional light performance (scintillation) and professional marketing for the Prince Cut